Beach Street Surf Scene is a family business and has been established in the Illawarra area for over 25 years starting out in a small shop in the middle of George Street, Warilla. The starting area for that 'first little shop who could' was only 30sqm. Beach Street has now grown and supplies over 3,000sqm of surf retail proving to be the major surf complex in the Illawarra.
From the small location of George Street we then ventured around the corner to open Beverley Avenue which stocked most of our ladies and kids (tin lids) clothing and also housed our surfboard store.
For all of you in the know you will remember our huge location in dreamy Kiama. What that store didnt have wasnt worth knowing about! Positioned in such a holiday haven was like being on holidays ourselves eveyday we were there but come 2002 we were just out of space. We wanted to be able to provide all the brands that you wanted and in doing so we just needed more floor area.
Although these shops were stocked to the rafters they just could not meet the demand on their own of our growing loyal customer base and therefore Beach Street Warilla Grove had its grand opening in 1997. This store has the convenience of any store inside a shopping centre but lacks nothing in size or range of product.
During the years we have been proud to sponsor an array of local sporting teams throughout the Illawarra and we still sposor clubs like Shellharbour RFLC, Albion Park/Oak Flats RFLC and many more.
Moving into the new millenium we saw the arrival of Shellharbour City Plaza which was of proportions the Illawarra had never seen. This store has been growing more and more every year and has got a phenomenal range of clothing and stocks the majority of all our surfboards. The surfboards that we stock are widely known and respected on the east coast of this fine country of ours and are all Australian made.
In 2005 we opened Beach Street Direct which stocks all the good quality alternate brands which we support to give them a chance in this industry.
With the opening of our Dapto Store in 2007 in the refurbished Dapto Mall it brings a new shopping experience to the area.
We welcomed the Figtree Westfield store in July 2010 in the newly renovated Westfield Figtree complex. This store stocks a range of all the current surf fashion in all the main brands giving a surf boutique feel to the store.
Beach Street continues to stock the biggest range of surf brands on the south coast including all the major brands and still be the leader in supporting the local sporting community.
If you would like to be part of our Beach Street team please drop into any of our five stores with a copy of your resume' and speak to one of our Managers.